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Posted
14 April 2007 @ 10am

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iPhone

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No Power Management?!

The Apple iPhone

My colleague at The 451 Group, Tony Rizzo, covers mobile technology. With all due respect to Tony, I have to disagree with his comment to Red Herring on the lack of power management in the Apple iPhone.

From the Red Herring Article:

While many pundits give the iPhone design kudos, some believe the thing is a dog with fleas,” said analyst Tony Rizzo of The 451 Group. “It’s too big, has no power management, battery life will be terrible, the screen format is actually rather clumsy, and it is possible that Apple will find itself with a whole lot of iPhones it will need to discount to get rid of.”

No power management? Where did Tony get this idea?! Here are some data points from Apple regarding power management…

The proximity sensor detects when you lift iPhone to your ear and immediately turns off the display to save power and prevent inadvertent touches until iPhone is moved away.

and…

An ambient light sensor automatically adjusts the display’s brightness to the appropriate level for the current ambient light, thereby enhancing the user experience and saving power at the same time.

and two quotes directly from Steve Jobs during the iPhone introduction at MacWorld Expo in January…

“Five hours of battery life, 16 hours of audio playback.”

“Tremendous power management”


2 Comments

Posted by
williamP
14 April 2007 @ 5pm

Tony Rizzo is an idiot.


Posted by
Raven Zachary
14 April 2007 @ 6pm

I think Tony is a very bright guy, and an excellent analyst. I just happen to disagree with his take on the iPhone. I think this is the first time I’ve disagreed with him.


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